Chopard was a partner to the 11th Annual White Tie and Tiara Ball event at Old Windsor, hosted by Sir Elton John and David Furnish on 25TH June, 2009. The event is for the sake of raising funds for the Elton John AIDS Foundation. It hosted celebrities - Elizabeth Hurley, Kate Moss, Shirley Bassey, Lilly Allen, Nathalie Imbruglia, Sophie Ellis Bextor, Claire Danes and Rachel Stevens amongst others, with Chopard being a choice for many.